Building Capacity and Coalitions

CHALLENGE 

A transportation client facing increasing budget scrutiny needed a proactive government relations strategy to strengthen relationships with local funding bodies.

APPROACH 

Dean Public Affairs developed a customized engagement and advocacy strategy that included:

• Building a structured government relations plan targeting key decision-makers at local, state, and federal levels.

• Facilitating strategic touchpoints to improve communication and highlight the client’s contributions to transportation infrastructure and economic growth.

• Aligning the client’s goals with broader public priorities to enhance credibility and trust.

IMPACT 

Our approach transformed key decision-makers into “champions” advocating for the client’s priorities. The client established enduring relationships with local and state officials, ensuring long-term support and funding stability.